How to Prepare for the Return of the Chinese Traveler

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On Wednesday, we published an in-depth look at China’s outbound tourism. Check out the highlights of the report and catch the headlines from the week’s travel news.

Jason Klemmet

first things

On Wednesday, we published an in-depth look at China’s outbound tourism from Asia editor Peden Doma Bhutia. The spark to the story came from a discussion she had with Trip.com Chief Operating Officer Schubert Lou at the Skift Global Forum East in December. “The article is an attempt to clear the clutter and talk about how the Chinese tourist has changed and how travel destinations should address this change,” Bhutia told me this week. “Call it perfect timing too, the deep dive came out on the day China cleared its last Covid-induced hurdle to travel and resumed issuing tourist visas.”

Take the time to read it this weekend.

Speaking of time, you’re almost running out of time to register for the Skift Future of Lodging Forum on March 29th in London. We’ve added new speakers and set the full agenda, which you can see here. The Early Bird price is over, but readers of this weekend roundup can save 15% with promo code WEEKEND.

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